DENON 1982.10 Sound Life Present - prize coupons

A B5 saddle-stitched booklet, 4 pages - the next issue of the same DENON Sound Life Present loyalty program by Nihon Columbia, No. 10, running 1 October 1982 through 28 February 1983. Same mechanic as before: each cassette’s j-card has a points coupon printed in its corner, you cut it out, paste it onto the ruled sheet inside the booklet and save up to the amount you need.

cover of the DENON Sound Life Present booklet, issue 10, valid 82.10.1-83.2.28 — cover, issue 10, silver ribbon and the first prizes at 15-30 points

ruled sheet for pasting cut-out coupons with point-tally columns — this is where you paste the cut-out coupons, with 小計 (subtotal) and 累計 (running total) columns on the right

The point table grew a little since issue No. 9 - a NEW DX7 series was added (5-6 points): the cheap DX1 is 1-3 points, DX3 and DX4 are 2-4, DX5 and DX7 are 3-4, NEW DX7 is already 5-6, the metal DXM 4-6, microcassettes 4 points for the 46 and 8 for a three-pack of 60s.

application form listing 25 prizes and the point-conversion table by cassette series — the application form: prize list with point values on the left, point-conversion table by series on the right, now with NEW DX7

The same 25 prizes, from 15 to 1000 points. At the bottom, small stuff at 15-30 points: index cards with photographs (前田真三, 丹地保典) and illustrations (青木清, 久里洋二, 矢吹申彦), plus a separate PRINT ART set by 伊藤章治, title stickers, an AIR CHECK notebook, a cloisonné tie pin, lettering sheets, a cassette library notebook, a belt pouch. Two prizes are fresh, marked NEW: the WASH UP FOUR cassette-shaped roller cleaner for 40 points and a steel-clad case for 5 cassettes for 50. Then it climbs - a demagnetizing eraser for 80, cases and cabinets storing 45, 75, 144, 212, 276 and 384 cassettes (from 120 to 750 points), the DENON Pocket AH-P5 headphones for 240, and at the very top, for 1000 points - a Latin-script typewriter.

spread of prizes from the belt pouch to the 1000-point typewriter, NEW marks on the roller cleaner and cassette case — the rest of the prizes: the new WASH UP FOUR and the cassette case marked NEW, cassette cabinets and the typewriter for 1000 points