SONY 1977 EX-2KD, EX-2D - stereo systems
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ソニー カタログ・クロッコ
A3 sheet folded in half - a two-model booklet for SONY’s Kurokko (クロッコ) series: SONY EX-2KD (カセットクロッコ, turntable + cassette deck + FM/AM tuner + speakers, ¥79,800) and SONY EX-2D (レコードクロッコ, same without the cassette deck, ¥49,800). The whole concept is one compact unit instead of a stack of components - DC servo direct drive turntable, built-in FM/AM tuner, and compact speakers with a 16cm woofer. The booklet is typical late-70s SONY: philosophical copy about the value of simplicity, lifestyle interior photography, and a spec sheet with accessories on the back page.
| Model | Type | Price |
|---|---|---|
| SONY EX-2KD | stereo system | ¥79,800 |
| SONY EX-2D | stereo system | ¥49,800 |
| Technical terms | Translation |
|---|---|
| ダイレクトドライブ | direct drive |
| FM/AMチューナー内蔵 | built-in FM/AM tuner |
| カセットデッキ内蔵 | built-in cassette deck |
| Marketing terms | Translation |
|---|---|
| クロッコ | Kurokko (name of the EX-2KD / EX-2D line) |
| いい音を録ったり、聴いたり やさしい操作のカセットクロッコ | Record and listen to good sound with easy operation: the Cassette Kurokko |
| 楽しさを広げる別売りアクセサリー。 | Separately sold accessories that widen the fun. |

